Canada, Denmark and Thailand present three quite different recruitment problems. Canadian employers are changing whom they hire after a difficult period for technology vacancies. Danish job advertisements mention more specialist skills without comparable growth in employment. Thailand is forecasting software workforce growth, but its surveys suggest that many organisations still struggle to manage AI effectively.
Canada
46,045Digital economy vacancies, Q2 2026. Broader than the ICT sector.Denmark
+23.6%Growth in IT competency occurrences in job advertisements, 2024 to 2025. Not employment growth.Thailand
53.7%Of 574 surveyed organisations reported using AI in 2026. Not a national adoption rate.What the evidence says
| Dimension | Canada | Denmark | Thailand |
|---|---|---|---|
| Workforce signal | 802,913 ICT-sector employees in 2024 | 107,565 IT-industry FTE in 2025 | 607,434 ICT-industry employees in 2024 |
| Demand signal | AI mentioned in 26.5% of Q2 2026 digital-economy postings | Cybersecurity leads measured 2025 IT competency occurrences | Software-services employment forecast to reach 206,909 in 2027 |
| Leadership question | How to redeploy and recruit advanced talent | How to close specialised capability gaps | How to translate AI adoption into governed business value |
These indicators use different statistical definitions, survey populations and time periods. They are deliberately presented side by side rather than combined into a single cross-country ranking.
Canada: selective demand amid restructuring
Canada's ICT sector employed 802,913 people in 2024. Its broader digital economy counted 46,045 vacancies in Q2 2026, up from 44,465 in Q1. AI appeared in 26.5% of digital-economy postings. These measures point to changing skill requirements, not uniform expansion across technology occupations.
Denmark: skills demand outruns headcount
Measured IT-industry employment reached 107,565 FTE in 2025, approximately 0.9% above the prior figure used in the AI labour market report. Over the same broad period, IT competency occurrences in job advertisements grew 23.6%. The gap is important: more references to specialist skills do not necessarily mean an equivalent number of new positions.
Thailand: workforce growth and uneven AI readiness
Thailand's software and software-services workforce was 165,225 in 2024, with an industry forecast of 206,909 by 2027. In a separate 2026 survey, 53.7% of 574 organisations reported AI adoption, but average readiness among AI-using respondents was 40.0% and governance readiness was 28.9%. Adoption is moving faster than institutional capability.
Implications for executive recruitment
A recruitment brief written for one of these countries should not simply be copied into another. In Canada, employers may need leaders who can restructure teams and make careful hiring choices. Danish businesses may need specialist expertise that is difficult to find locally. Thai employers may place greater value on managers who have already taken technology projects into reliable operation. Cybersecurity, data management and practical delivery matter in all three, but for different reasons. Those themes are analytical conclusions drawn from the regional reports, not a comparable international vacancy forecast.
Read the underlying research
Explore the regional whitepapers, including the original charts, figures and source references.
Canada whitepaper ↗ Denmark whitepaper ↗ Thailand whitepaper ↗
Ricardo Casanova & Kristine Koed · IT Executive Partners
Source basis: AI and the IT Labour Market, Canada, Denmark and Thailand, dated 10 November 2026. Regional definitions are not directly interchangeable.